An artisan's hands pressing natural clay into a wooden tile mould in the Craft of Medina workshop
About Craft of Medina

Crafted heritage.
Developed for modern spaces.

Craft of Medina brings Moroccan craftsmanship to the world, offering custom-made pieces and artisanal elements for design-led projects - developed directly through our own artisan network and production workshops.

Positioning

One coordinated
craft partner

By working directly through our own artisan network and production workshops, clients no longer need to coordinate with multiple suppliers or independent artisans. We provide a more streamlined, consistent, and cost-efficient way to develop Moroccan craft elements for complete projects.

Our positioning

Craft of Medina is a craft development partner for clients seeking Moroccan-made pieces with authenticity, character, and project-level flexibility.

An artisan's hands pressing wet clay into a wooden tile mould, shaping it by hand before firing
Our story

Rooted in Moroccan
craft culture

Morocco has a long tradition of handmade objects, architectural details, textiles, ceramics, and decorative elements. Across medinas and workshops, every piece carries a sense of place, material, and human touch.

Craft of Medina carries more than 80 years of family heritage, rooted in Moroccan craftsmanship and international export. Our family was among the early pioneers in bringing Moroccan craft to Europe and the wider world.

80+ Years of family heritage

Today, we continue this legacy by developing pieces that preserve traditional techniques while adapting them to contemporary spaces and professional project standards.

Who we work with

For clients shaping
spaces with identity

Craft of Medina works with professionals and private clients who need more than ready-made decoration - identity, materiality, and craft, built into the project from the brief.

Interior designers Architects Hotels, riads & resorts Restaurants & cafés Real estate developers Concept stores & retailers Private residences
What we do

Custom craft
development and sourcing

We help clients move from inspiration to production, adapting traditional craftsmanship to the needs of each project - from a single bespoke piece to a coordinated range across a whole building.

Inspiration → Development → Production

  • Custom product developmentFrom reference image, sketch, moodboard, sample, or full concept.
  • Interior objects & decorative piecesFunctional and atmospheric pieces made with Moroccan craft techniques.
  • Architectural & surface elementsCraft-based details for walls, floors, ceilings, and interior features.
  • Soft furnishingsTextile-based pieces for warmth, comfort, and atmosphere.
  • Ceramics & potteryDecorative, functional, and tableware pieces.
  • WoodworkCarved and finished pieces for furniture and architectural detail.
  • LightingMoroccan-inspired lighting adapted to interior concepts.
Custom development

From concept
to production

We work from your vision - whether it begins with a reference image, sketch, moodboard, material direction, or complete interior concept. Each piece is carefully developed and adapted to fit the identity of the space and the needs of your project.

We can work from

  • Reference images
  • Sketches
  • Moodboards
  • Existing samples
  • Material palettes
  • Interior concepts
  • Architectural directions
  • Technical requirements

Customization can include

  • Size and proportions
  • Materials
  • Colours
  • Patterns
  • Finishes
  • Textures
  • Functional details
  • Production quantities
Our process

A clear process
from idea to delivery

We make collaboration simple, structured, and project-focused - from the first brief to final coordination.

01

Brief

We understand the project, space, design direction, required pieces, quantities, and timeline.

02

Direction

We review references, moodboards, materials, colours, and technical requirements to define the right craft approach.

03

Development

We adapt the piece or product family according to the approved dimensions, finishes, materials, and production needs.

04

Production & quality check

Pieces are produced through the appropriate workshops, then reviewed for consistency, finish, dimensions, and alignment with the approved concept.

05

Delivery coordination

We coordinate delivery requirements based on the project scope, destination, and agreed timeline.

Why Craft of Medina

Authentic craft. Direct production.
Project-level coordination.

Craft of Medina is built for clients who want Moroccan craftsmanship with a more structured, direct, and professional approach.

  • Direct from productionBy working through our workshops and artisan network, clients avoid unnecessary middlemen, fragmented sourcing, and inconsistent production.
  • One coordinated craft partnerMultiple craft categories can be developed under one direction, creating stronger consistency across the project.
  • Custom-made flexibilityPieces can be adapted to the concept, dimensions, finishes, colours, and atmosphere of the space.
  • Built for complete projectsFrom one bespoke piece to coordinated product families, we support interiors that require authenticity, quality, and character.
Enquiries

Let’s develop your next project

For custom projects, sourcing requests, product development, or collaboration - contact Craft of Medina to discuss your concept.

Crafted in Morocco. Developed for refined spaces.